Najbardziej znany sekret marketingu na świecie (The World’s Best Known Marketing Secret)
A handbook of referral-based marketing: principles for planning market activities that work in small and medium-sized companies.
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Learning at BNI
Choose your path to growth
Explore the many ways to gain knowledge at BNI — from learning on your own, through sharing experience, to training, workshops and conferences.
At your own pace01–04
In person, in your Chapter05–07
In the region and across Poland08–10
You will find current dates for MSP training and the W1–W6 workshops, and can sign up for them, in BNI Connect — the system dedicated to BNI Members.
Log in to BNI ConnectWhat is BNI Academy
BNI Academy is a learning platform for BNI Members, offering online courses, recordings and training materials. Build your business skills, gain practical knowledge and learn at a time that suits you.
Discover methods for effective networking, building valuable relationships, exchanging referrals and presenting yourself. Draw on the knowledge and experience of business owners from around the world. You receive access to the courses and learning materials as part of your BNI membership.
Why is it worth it?
Learn at your own pace
Use the learning materials around the clock, seven days a week. Build your skills whenever it suits you best.
Knowledge from business practitioners
Discover methods proven in practice and the experience of BNI business owners from around the world. Gain knowledge you can use in your day-to-day business.
Confirm your skills
Selected courses and learning paths let you obtain official confirmation that you have completed the training.
ACADEMY
Discover your leadership potential
BNI is a place to develop leadership skills and gain new experience. Get involved in your Chapter’s Leadership Team, support business owners as a Director or explore growing your own business as a BNI franchisee.
- 01Chapter Leadership Team
- 02Director
- 03Franchisee
Chapter Leadership Team
Elected from among the Members, the Leadership Team coordinates the Chapter’s work, supports its growth and looks after the quality of meetings. Dedicated training helps develop leadership and organisational skills and the ability to build an engaged community.
Training for Leadership TeamsDirector
Supports the growth of BNI Chapters in the region, shares knowledge and helps business owners make the most of their membership. Specialist training that develops leadership and organisational skills prepares Directors for this role.
Become a DirectorFranchisee
Grows the BNI community in their region, supports the launch of new Chapters and builds a team of leaders. Draws on the learning programmes, knowledge and experience of an international organisation.
Become a Franchisee
Webinars and recordings
Gain practical knowledge and draw inspiration from experts, business owners, and BNI Members and Directors from Poland and around the world. Learn live or use the materials at a time that suits you.
Webinars
Take part in online sessions with business practitioners. Discover current trends, share experience and gain knowledge you can use in running your company day to day.
Recordings and materials
Use recordings of training sessions, expert talks and materials from BNI events. Come back to valuable content, reinforce what you know and build your skills at your own pace.
MSP training — Member Success Program
W1 — Effective self-presentation
An effective Power Team — Ryszard Chmura
Advanced Training in Launching BNI Chapters
Webinars, recordings and learning materials are available to BNI Members. Log in to use the learning resources.
Log in to the Members’ areaBooks and e-books
Broaden your knowledge of referral marketing, relationship building and business growth. Explore the publications available in the BNI Polska shop and use the free learning materials you will receive at the e-mail address you provide.
Books
52 historie: inspiracje od polskich przedsiębiorców
Conversations with business owners from different industries who grow their businesses through referrals.
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Free materials
Givers Gain® — The BNI Story
The story of how the world’s largest business referral organisation came about, and why referrals work.
Czym jest e-learning? (What is e-learning?)
How to use BNI Academy and put training materials to work in your company.
52 historie biznesowe — sample chapter
One of the 52 conversations — read it before you reach for the whole book.
Request a free title
BNI, always at hand
Manage your contacts, exchange referrals and grow your business relationships with the BNI Connect Mobile app. You can also use BNI Academy, webinars and learning materials available to BNI Members.
